Bylines & Bytes - Writing for the Web: Let's Talk Web Language

Earn your Writing for the Web Certificate
Bylines & Bytes presents Let’s Talk Web Language - session one of a three-part series that will guide participants through the essentials of writing clear, accessible, and audience-focused web content.
Session 1: Let's Talk Web Language
This session will focus on practical strategies for:
- Plain Language – following guidelines to make content straightforward and easy to understand
- Avoiding Insider Lingo – recognizing jargon and replacing it with accessible terms
- Writing for Your Audience – tailoring content to connect effectively with students and general readers
- Translating Academic Writing – reshaping complex or specialized content so it resonates with a broader public
- And more!
Think of this as a deep dive into communication practices that ensure your web content is approachable, inclusive, and engaging. Participants will explore plain language principles, learn how to write with students in mind, and practice translating academic writing into content that connects with wider audiences. They will walk away with practical tools to make their pages more readable and impactful for every visitor.
Certificate Details
To earn the Writing for the Web Certificate, participants must complete the following training sessions:
- Writing for the Web: Let's Talk Web Language (this session - register above)
- Writing for the Web: Clear, Concise & Compelling (registration TBA)
- Writing for the Web: Crafting Engaging User Experiences (registration TBA)
This training session is part of Bylines & Bytes: A BMC Communicators Training Series brought to you by the Office of Communications & Marketing.
This Session's Featured Guests
Ä¢¹½ÊÓÆµ welcomes the full participation of all individuals in all aspects of campus life. Should you wish to request a disability-related accommodation for this event, please contact the event sponsor/coordinator. Requests should be made as early as possible.